Recent Economic Word of Mouth
Some recent discussions: I spoke with a director at a major conference producer. They’ve been down 30-40% across the board, but government meetings, especially military events, only about 10%....
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Social Network/Mobile Convergence
I use LinkedIn and Facebook a lot, and frequently find myself thinking “this is almost useful.” The main problem I have with the networking sites in the signal-to-noise ratio, especially on Facebook,...
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Business Events Summit
I spent yesterday at American Business Media’s Events Summit at the Digital Sandbox in New York. The event was completely composed of presentations by event management professionals, and offered good...
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I Doubted Twitter and Twitter Forgave Me, Part II
We regarded Twitter as a forum for teenage chat until we gave it a try and found that it drove a lot of traffic to our web sites. Audience acquisition is an obvious application for Twitter, as I wrote...
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Virtual Event Platform Providers Get Hybrid Religion
This year, I’ve noticed many of the major virtual events platform providers have begun to tout the benefits of the hybrid model. It started last December, with this blog entry from Dennis Shiao, Client...
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